by Andrew Sansardo | Apr 20, 2023 | Display Advertising
While traditional advertisement, word of mouth, and pure chance all play a role in discovering businesses, over 60% of the world’s population has some sort of Internet access. People frequently turn to the digital realm to find local businesses, buy products, and look...
by Andrew Sansardo | Sep 8, 2022 | Pay Per Click
In traditional advertising, you pay each time your ad is broadcast or displayed to someone. However, with pay-per-click (PPC), you only pay when an individual clicks on an ad. PPC is common on sites like Microsoft Advertising and Google and can be highly effective for...
by Andrew Sansardo | Jan 19, 2022 | Video Production
When it comes to marketing, it’s important to grab your audience’s attention in the most efficient way. Most people have limited attention spans, and this is especially true when it comes to viewing marketing or advertising campaigns; you have a very small window to...
by Andrew Sansardo | Dec 20, 2019 | Display Advertising
Your business is built in the details. Small and large details can make or break your digital marketing plan as well. Unfortunately, many business owners don’t pay attention to the details in their digital advertising whether due to inexperience or lack of concern....
by Andrew Sansardo | Feb 21, 2019 | Pay Per Click
Have you ever wondered how to drive people to your business website when they are browsing online? Better yet, have you ever noticed the ads that show up in the sidebar of the webpage you are reading? Pay Per Click advertising is a useful tool to put into your digital...
